Johnsons Active Kids Soft & Smooth Shampoo is specially formulated for children’s changing hair and nourishment needs. It is a mild, soft and smooth shampoo which has been developed to boost natural shine and helps reduce frizz and makes the hair silky, smooth and healthy looking. | Key Ingredients: Natural Honey Wheat Extracts | Key Benefits: It cleanses gently which makes the hair beautifully soft and smooth and is made of natural ingredients such as natural honey and wheat extracts Moisturises root to tip and leaves the hair more manageable and easy to comb It is a specially formulated shampoo which does not burn the eyes and is non-irritating It is clinically proven mild and gentle | Directions for use: Apply on wet hair, gently lather and rinse. | Safety Information: Read the label carefully before use For external use only Keep out of the reach of children Store in a cool dry place away from direct sunlight and heat