Colgate Natural Fruit Kids Toothpaste (0-2 Years) has a delicious natural fruit flavour and is exclusively designed for babies of 0-2 years. It is a fun way to introduce good oral habits. The toothpaste is free from artificial flavours, preservatives, sweetness and colours. It is developed with the expertise of Pediatric dentists and lends a thorough clean. | Key Benefits: It is free from fluoride, hence safe even if swallowed It does not contain any artificial flavours, preservatives and colour It gently protects and cleans the baby's teeth and gums It offers a healthy smile | Directions For Use: Brush twice a day For children under 3 years, use a smear of toothpaste and supervise to minimize swallowing | Safety Information: Read the label carefully before use Store in a cool and dry place away from direct sunlight Keep out of reach of the children